Market Umbrella is an independent nonprofit 501(c)(3), based in New Orleans, whose mission is to cultivate the power of farmers markets to drive economic and community health in the region. Market Umbrella has operated the Crescent City Farmers Markets (CCFM) since 1995.
Some of William Fletcher’s fondest memories as a child are of picking strawberries at his grandparents’ farm in Ponchatoula where he grew up. After completing university and moving away for several years, William decided to return to his grandparents’ land and continue the family tradition after the farm had been abandoned for many years. With over six acres planted with sweet Louisiana strawberries and another five acres planted with seasonal vegetables, Fletcher Farm has become a staple of the CCFM and the CCFM home delivery box. At the Fletcher Farm booth you will find strawberries, seasonal produce, and pantry staples such as strawberry barbeque sauce, pepper jelly, pepper jelly vinaigrette, and their famous “Gammie Jammie,” a strawberry jam named after his grandmother where the recipe originates. Recovering from Hurricane Ida, we are excited to welcome Fletcher Farms back as a year-round vendor at our Tuesday markets!
Contact: Ginger Fletcher
Contact: William Fletcher
Facebook: Fletcher Strawberry Farm
Location: Ponchatoula, LA
Products: Strawberries, tomatoes, onions, beans, cucumbers, yellow squash, zucchini, eggplant, peas, mustard greens, corn
The Crescent City Farmers Market operates weekly year-round throughout New Orleans. The CCFM hosts 70+ local small farmers, fishers, and food producers, and more than 150,000 shoppers annually.